I.E.R.P.E.Client’s Objective:IERPE is a not-for-profit educational institution with a vision of fostering sustainable development in Africa. They wanted a brand that was contemporary and reflective of Africans and Pan-Africanists.
Challenge:Client had specific colors that they wanted used. The Pan-African colors can come across as strong and harsh. NeatWorks Inc challenge was to use these colors in a contemporary manner and yet not diminish their impact and bold appeal.
Results:Through the strategic use of symbolic colors and themes, NeatWorks Inc was able to create brand elements like a new logo, corporate identity package, and a new bilingual website that communicated the client’s desired Pan-Africanist theme.
Solutions:- Brand Development Consulting
- Logo Redesign
- Brochure Design
- Posters
- Website Redesign (www.ireep.org)
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Portfolio