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Datamatics Consultants

Client's Objective:

Datamatics Consultants, Inc. an Atlanta based IT consulting company wanted increase visibility in the Japanese community in Atlanta, Georgia.

Challenge:

Client had to communicate its expertise to this community which is of a different culture; communicate technical expertise NeatWorks was asked to design magazine ads that spoke of corporate partnership, as well as American-Japanese relationships. The challenge was to research the unique target audience and create ads that literally spoke their language.

Solutions:

  • Print Advertising

Results

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